Freshnet e-Dray is a dedicated, centralised, online ordering system for the beers, wines and spirits industry. It is fast, convenient and has huge operational benefits.

Orders can be placed any time, 24/7/365, enabling managers to carry out this task at a time that is convenient to them. The order is keyed straight into the system, and to make things even easier a customised shopping basket, referred to as the dray featuring items that are used regularly, can be set up for individual outlets.

Since each invoice is electronically logged, and stored in a secure area, customers now have a greater insight into their account, allowing them to manage trends, run reports and predict seasonal variations.

Telesales can use their time more effectively concentrating on selling and advising on special promotions rather than order taking.

Giving visibility to Special promotions on the website has been a great challenge, and using a combination of revolutionary programming and state of the art technology Freshnet's e-Dray has captured sales functionality. These special promotions are driven by a bespoke user interface, called the Deals Wizard, which provides companies with the facility to create individual promotional offers and can be tailored to individual customers/tenant needs, or aimed across an entire managed estate. Whoever your target market may be, e-Dray puts you and your sales operation firmly in the driving seat by linking the power of banner advertising directly to the promotion wizard whilst focusing on specific customer needs. This type of versatility mitigates the cost of expensive forward planning print runs, raises customer awareness, and gives your customers access and time to digest the offers available 24/7.

Unlike some of our competitors, Freshnet is completely independent. All your information is safe, secure and contained within your own database eliminating the threat of intellectual property theft.

The system is easily implemented and requires minimal user training. Provided through hosted, secure, central servers via the internet, the technology ensures simultaneous, multiple-outlet retrieval from any location. It requires no proprietary software or hardware other than a computer and a broadband Internet connection.